जय श्री राम

Jai Shri Ram (जय श्री राम) is the devotional anthem that launched the music campaign for Om Raut's big-budget Ramayana adaptation Adipurush (2023), starring Prabhas as Raghava (Lord Ram) and Kriti Sanon as Janaki (Sita). Composed by the Marathi composer duo Ajay-Atul with lyrics by Manoj Muntashir, the song was released by T-Series in a short version on 6 April 2023 and the full version on 20 May 2023, ahead of the film's 16 June 2023 theatrical release. The track is built as a massed chorus number — Atul Gogavale takes the lead vocal alongside a large ensemble of credited singers including Gwen Dias, Shazneen Arethna, Swapnil Godbole, and Umesh Joshi, backed by an extensive male and female chorus — designed to evoke the scale of collective devotion rather than a single solo voice. It served as one of the earliest signals of Adipurush's music identity, positioning Ajay-Atul's grand orchestral chorus style against Manoj Muntashir's devotional Hindi lyrics.

Ajay-Atul compose, arrange, produce, and conduct Jai Shri Ram as a grand orchestral chorus piece, structured around a large ensemble of credited vocalists rather than a lead soloist. Atul Gogavale anchors the singing, with a substantial male chorus (including Swapnil Godbole and Umesh Joshi among many credited voices) and female chorus (led by Gwen Dias and Shazneen Arethna) layered to create a wall-of-sound devotional intensity, typical of Ajay-Atul's grand-scale approach to mythological and patriotic film music seen in their earlier work.

Manoj Muntashir's lyrics frame Lord Ram as the singular source of strength and refuge in moments of doubt — 'tere hi bharose hain hum, tere hi sahaare' (we rely only on you, only on your support) — using simple, direct devotional address rather than ornate classical Sanskrit phrasing, making the song accessible as a mass chant. The repeated invocation of Ram's name as greater than any mantra reflects a straightforward bhakti idiom aimed at broad, chantable appeal rather than literary complexity.

Adipurush, directed by Om Raut, is a mythological retelling of the Ramayana starring Prabhas as Raghava, Kriti Sanon as Janaki, Saif Ali Khan as the antagonist Lankesh, and Sunny Singh as Shesh — produced by T-Series and Retrophiles for a 16 June 2023 theatrical release. Jai Shri Ram was released as the film's short teaser-song on 6 April 2023, ahead of most other soundtrack pieces, with a full version following on 20 May 2023, functioning as an early devotional pitch to build anticipation and signal the film's mythological scale before the trailer and other songs followed.

As Adipurush's opening musical statement, Jai Shri Ram drew tens of millions of views across its short and full versions on T-Series' YouTube channel, generating early conversation (both devotional enthusiasm and criticism of the film's later-controversial dialogue and VFX) months before the film's release. It remains cited in soundtrack retrospectives as the piece that set the devotional register for the rest of Adipurush's Ajay-Atul compositions, alongside Ram Siya Ram and Shivoham.