हू दे?

Who They? (हू दे?) is the second track on Karan Aujla's Four Me — a tightly-scoped four-song EP (Idk How, Who They?, Antidote, Y.D.G) released on 26 June 2024 under Sandeep Rehaan's Rehaan Records, produced end-to-end by longtime collaborator Yeah Proof (Balwinder Singh). Its official music video, directed by Qarn Mallhi, followed on 18 July 2024. The shoot produced a genuine scare: a high-speed driving stunt saw Aujla's car flip over, narrowly avoiding a cervical spine injury — footage he later shared on Instagram, which was widely covered by Hindi entertainment media. The track went on to peak at No. 6 on the UK's Official Punjabi Music Chart.

Produced entirely by Yeah Proof (Balwinder Singh) — the trap-leaning beatmaker behind several of Karan Aujla's biggest tracks since their 2020 breakthrough Red Eyes — Who They? rides a moody, bass-forward hip-hop instrumental built around programmed beats and a spare, atmospheric synth line, giving Aujla's clipped, rhythmic delivery room to breathe. As the second track on the four-song Four Me EP, it sits alongside Idk How, Antidote, and Y.D.G in a tight, beat-driven sequence that leans harder into trap and hip-hop production than Aujla's more melodic radio singles.

The lyric plays out as a running conversation with an unnamed questioner who keeps asking where Aujla is headed next — 'Oh puchi jaave baar bar mainu, dass kehde zile jaana' ('They keep asking me again and again, tell them which district I'm going to') — turning the everyday reality of being tracked by fans and hangers-on into a boastful, deflecting hook. It's less a narrative than a mood: clipped bars, rhetorical questions, and a title that itself reads as a challenge — Who They? — aimed at anyone trying to keep tabs on him.

Who They? is the second track on Karan Aujla's Four Me — a tightly-scoped, four-song EP released on 26 June 2024 under Sandeep Rehaan's Rehaan Records, produced end-to-end by Yeah Proof. Its official music video, directed by Qarn Mallhi, followed on 18 July 2024 — and its shoot produced a genuine scare: video Aujla later shared on Instagram showed a high-speed driving stunt going wrong, his car flipping over, with his cervical spine narrowly avoiding serious injury before security rushed in. The clip resurfaced widely in Indian entertainment media days after the shoot, with fans expressing concern over the close call even as the song itself climbed the UK's Official Punjabi Music Chart.

Who They? peaked at No. 6 on the UK's Official Punjabi Music Chart and has drawn past 64 million views on Karan Aujla's official YouTube channel and more than 55 million Spotify streams, making it one of the more durable deep cuts from a year in which Aujla was crowned Spotify's most-streamed Punjabi artist globally. Released the same summer as his Bollywood breakout Tauba Tauba, it's a reminder that Aujla's core Punjabi hip-hop catalogue — moodier, bass-heavier, built with longtime collaborator Yeah Proof — kept pace with his mainstream crossover moment rather than being overshadowed by it.