सोनिये जे

Soniye Je (सोनिये जे) is the lead promotional single from Gumraah (2023), Vardhan Ketkar's psychological thriller starring Aditya Roy Kapur in a double role opposite Mrunal Thakur — written, composed, arranged, and sung entirely by Vishal Mishra, choreographed by Adil Shaikh, and released via T-Series on 14 March 2023, three weeks before the film's 7 April theatrical release. Picturized on Aditya Roy Kapur and Mrunal Thakur, the song pairs Mishra's smooth, self-assured vocal delivery with a groovy, mid-tempo beat and a Punjabi-inflected hook ('Soniye de lakk mere') describing attraction as a physical, almost branding sensation. As one of four soundtrack singles released ahead of Gumraah — alongside Ghar Nahi Jaana, Allah De Bande, and the title track — Soniye Je served as the film's romantic counterpoint to its darker thriller narrative, and became a modest streaming and video hit even as the film itself went on to underperform at the box office.

Vishal Mishra handles every creative credit on Soniye Je — composition, lyrics, arrangement, and lead vocal — a rare full-authorship arrangement in mainstream Hindi film music. The track rides a mid-tempo groove built for repeat, casual listening rather than a big picturization set-piece, with Mishra's warm, slightly husky vocal tone carrying the melody over understated percussion and a Punjabi-folk-tinged hook line that lifts the chorus into an easy singalong register — consistent with Mishra's broader body of work as a singer-songwriter known for intimate, self-performed romantic numbers (Kaise Hua, Tumse Bhi Zyada).

Mishra's lyric opens with a striking simile — intoxication rising 'like wine' — before pivoting to a self-mocking portrait of a man who considers himself a nawab (a noble, someone above it all) only to be undone completely by the woman he's addressing. The Punjabi hook 'Soniye de lakk mere' shifts the song's register toward a folk-pop idiom common in contemporary Hindi film soundtracks, visualising attraction as something that physically marks or 'imprints' the heart rather than describing it in purely emotional terms — a light, playful take on desire that suits the song's function as a breather within a tense thriller.

Gumraah, directed by Vardhan Ketkar, casts Aditya Roy Kapur in a dual role as identical twins Arjun and Sooraj, separated in childhood, whose lives collide after a murder investigation led by SI Shivani Mathur (Mrunal Thakur) uncovers that they are lookalikes connected to the same crime. Produced by Bhushan Kumar, Murad Khetani, Krishan Kumar and Anjum Khetani under T-Series and Cine1, the film released theatrically on 7 April 2023 before streaming on Netflix from 4 June 2023. Soniye Je, released as the first promotional single on 14 March 2023, was picturized on Kapur and Thakur to establish the film's romantic thread ahead of its darker twin-conspiracy plot, functioning as a marketing hook independent of the thriller's central mystery.

Soniye Je's official T-Series video has crossed 10 million views, making it the best-performing individual song video from the Gumraah soundtrack among the film's four singles — a modest but respectable number for a film that ultimately underperformed commercially (an estimated ₹25 crore budget against roughly ₹10.68 crore in earnings, per press reports). Vishal Mishra's full solo-authorship credit — writing, composing, arranging, and singing the track himself — drew attention within the industry as consistent with his growing reputation as one of Hindi cinema's leading singer-composer hyphenates of the early 2020s.